APPROACH
At Plus Consulting, our approach to consulting and marketing is rooted in a deep understanding of the Chinese market and a commitment to delivering exceptional results for our clients. We believe in a holistic approach that combines strategic thinking, cultural sensitivity, and data-driven insights. Here's an overview of our approach:
1. Market Research and Analysis: We conduct thorough market research to gain valuable insights into the Chinese consumer landscape, industry trends, and competitive landscape. This enables us to develop strategies that are tailored to your brand's unique positioning and objectives.
2. Localization and Cultural Adaptation: We understand that successful entry into the Chinese market requires more than just translation. We work closely with our clients to adapt their brand messaging, visuals, and overall marketing approach to resonate with the local culture and preferences.
3. Strategic Planning: Our experienced team of consultants collaborates with you to develop a comprehensive market entry or expansion strategy. We identify target audience segments, define measurable goals, and outline actionable steps to achieve success.
4. Digital Marketing and Brand Building: Leveraging our expertise in digital marketing, we create compelling campaigns across various channels, including social media, search engines, and e-commerce platforms. We help build your brand's online presence, engage with your target audience, and drive conversions.
5. Partnership and Network Building: We leverage our extensive network of industry contacts, influencers, and key opinion leaders to forge strategic partnerships that can accelerate your brand's growth in China. We help you navigate the local business ecosystem and establish valuable connections.
6. Continuous Optimization and Performance Tracking: We believe in data-driven decision-making. Through advanced analytics and performance tracking, we continuously monitor and optimize our strategies to ensure maximum ROI and long-term success.
With our comprehensive approach, Plus Consulting empowers brands to overcome challenges, seize opportunities, and establish a strong presence in the dynamic and ever-evolving Chinese market.
TEAM
Ashley, our founder, has years of experience helping brands enter the Chinese market. With a background in Business studies in France, she has successfully guided brands in expanding to China and possesses valuable market knowledge and connections. Her strategic insights and commitment make her an invaluable asset to our team.
Founder
Ashley Miao
Jeremy is an experienced Co-Founder with a strong international background. Originally from the Netherlands, he has spent significant time in China, gaining valuable business insights and achieving success in various ventures. Jeremy's deep understanding of both Western and Chinese cultures, coupled with his entrepreneurial spirit, allows him to navigate the complexities of the Chinese market with ease.
Co-Founder
Jeremy Boone
Xin passionate and experienced professional with 7 years of expertise in guiding foreign brands' successful entry and expansion within the Chinese market. Xin has proven track record in Chinese market entry strategy, China sales channel expansion, and distributor matchmaking. With Xin's leadership, we provide outstanding advisory and business services to help clients achieve their goals in China.
Head of Advisory & Business
Livia graduated from Xiamen University with a master degree in advertising. She is responsible for the design of clientssuch as TimeVallée (Richemont group), Accor, Nars, Loewe, UNNC, CPB, Cartier, Venchi, Twinning, Frescobaldi, SHISHIDO, CPB... on the filed of branding design and digital design.
Art Director
Livia Li
Are you ready to join a dynamic and innovative team that is shaping the future of our industry? Look no further! We are seeking talented individuals who are passionate about making a difference and pushing boundaries. At our company, collaboration is at the heart of everything we do. We believe in fostering a supportive and inclusive environment where diverse ideas flourish. With a team of experienced professionals, we offer unparalleled opportunities for growth and development.
Whether you're a seasoned expert or a rising star, we welcome individuals who are driven, creative, and eager to make an impact. Join us on this exciting journey as we revolutionize the industry and create a lasting legacy together.
